Confused by all the TikTok trends? This glossary might help | Lifestyle News

Anyone who shops or uses the Internet has probably come across a TikTok trend – whether they know it or not.

Since the social media platform debuted in the U.S. nearly six years ago, short-form videos posted there have spawned a rapidly changing selection of food and fashion trends. Many of these latest trends have boosted sales of countless products and dominated news coverage, though their names can confuse people who aren't constantly online.

Phrases such as “I'm looking for a man in finance” – from a satirical song about finding a tall, rich man who works in finance – and “that yuck” – an expression of disgust or revulsion, as Merriam-Webster puts it – have also become popular on TikTok.

Here are some of the widespread trends that the platform has created – or helped to spread – so far:

Fashion and style:

Barbiecore: Barbie is known for pink, and so is Barbiecore. The color made its way into fashion, beauty and food in 2022, and was even recommended for holiday gifts by The Associated Press this year. According to fashion company LYST, the trend started after pictures of a pink-clad Margot Robbie surfaced online in June 2022, a year before the actress' “Barbie” movie came out and toymaker Mattel launched its own marketing push to promote the color. Barbiecore has been a big hit on both Instagram and TikTok, where more than 72,000 videos have been posted with the trend's name as a hashtag.

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Coastal granny: A beach fashion look in white linen that subtly combines light blue and loose clothing to convey a peaceful and carefree lifestyle. Lex Nicoleta, a TikTok creator with 325,000 followers on the platform, coined the term.

Cottagecore: This style captures colors and patterns of rural meadows. Think greenery, long floral dresses, and the aesthetic of Middle Earth, the planet's mythological past as depicted in JRR Tolkien's The Lord of the Rings.

TikTok, Barbiecore According to fashion company LYST, the “Barbiecore” trend began after pictures of a pink-clad Margot Robbie surfaced online in June 2022. (Photos by Vianney Le Caer/Invision/AP, File)

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Mob wives: An aesthetic that encompasses the bold cheetah prints, fur, and big (often teased) hair seen on women in mafia movies and TV shows. The term appears to have been coined by TikTok creator Kayla Trivieri, who posted a video on the platform early last year in which she said, “Clean girl is out, the era of mob wives is in.”

Office Siren: Business attire with figure-hugging pieces such as pencil skirts and tailored blazers. Often paired with narrow Bayonetta glasses, reminiscent of the glasses worn by model Gisele Bündchen's character Serena in the 2006 film The Devil Wears Prada.

Y2K fashion: An umbrella term that describes various trends from the early 2000s, such as cargo pants, mesh tops, and baguette bags. TikTok has helped revive such turn-of-the-century styles. They overlap with the so-called McBling era, which emphasizes flashier items, as embodied by brands like Juicy Couture and designer Kimora Lee Simmons' Baby Phat.


Clean-girl aesthetic: A no-makeup look often characterized by glossy, hydrated skin and glossy lips. It is often paired with slicked-back buns and minimalist clothing such as a white T-shirt, gold jewelry, and jeans. Critics say parts of the trend have been embraced in the black and Hispanic community for decades.

Cold girl makeup: This look tries to recreate what happens to many people when they're cold. Think red or pink blush for rosy cheeks and nose, combined with sheer lipstick or gloss. TikTok creator Zoe Kim Kenealy posted the term and look in 2022.

Latte Makeup: What color is a latte? This look combines smoky browns and nude tones. The term was coined by TikTok creator Rachel Rigler, who was inspired – in part – by a 2018 makeup look by Australian makeup artist Tanielle Jai.

Strawberry makeup: Model and trendsetter Hailey Bieber has named this makeup look, which incorporates elements of latte makeup but focuses on pink and red hues. Bieber first posted the look on Instagram last August and then followed it up with a video tutorial on TikTok, where there are currently nearly 35,000 posts with the hashtag “strawberry makeup.”


Chopped Italian Sandwich: An Italian sandwich with chopped meat and toppings such as salami, lettuce and banana peppers.

Girls' Dinner: Girls' dinners can be anything, but are popularly known as a snack plate that requires less cooking and cleanup than a typical dinner. The phrase is attributed to TikTok creator Olivia Maher.

McDonald's Grimace Shake: A berry-flavored milkshake that went viral on TikTok after some creators posted videos of themselves drinking it and then ending up in a purple puddle on the floor – or having some sort of seemingly paranormal experience. The limited-time purple shake, named after McDonald's furry mascot, boosted the fast-food chain's sales in the second quarter of 2023.

Smash Burger Taco: A deep-fried burger with a tortilla on top. Burger tacos are nothing new. But they went viral last year when TikTok creator Brad Prose posted a video about them.

WaterTok: TikTok videos of users mixing water with different types of colorful and artificially sweetened syrups or powders to create flavorful drinks like salted caramel apple water.